Press Release – Paris, November 30, 2025
68°, the all-in-one self-guided touring app, today announces a major double milestone in its development: having surpassed 100,000 active users and now being supported by over 500 shareholders. These two symbolic milestones confirm the growing community engagement and the strength of the participatory model that forms 68°’s DNA.
Founded in February 2025, 68° was developed around a simple idea: to offer road-trip enthusiasts a complete solution for planning and experiencing their journeys. The app combines itinerary creation, exploration of winding roads and iconic passes, tourist points of interest, suitable accommodations, restaurants and bars, as well as GPS navigation designed for motorcyclists, road-trippers, and vanlifers. A free, all-in-one tool that simplifies the journey as much as it inspires you to hit the road.
“Reaching 100,000 users in just a few months while bringing together over 500 shareholders in the company’s capital is a source of immense pride. These two figures tell the same story: 68° is an app built by travelers, for travelers, and it continues to grow thanks to them.”
Pascal Bottet, founder of 68°
This double milestone comes as 68° prepares for its international expansion phase planned for 2026, as well as the arrival of new partnerships and features designed to enrich the experience of road-trip enthusiasts.
With this momentum, 68° asserts its ambition more than ever: to become the leading platform for self-guided touring in France and Europe.
About 68°
Created in February 2025, 68° is a free, all-in-one app dedicated to self-guided touring. It lets you create itineraries, discover routes, find suitable accommodations, explore points of interest, and be guided by integrated GPS navigation specially designed for motorcyclists, vanlifers, and road-trippers. 68° is owned by over 500 biker shareholders, a unique model that places the community at the heart of the project. 68° is one of the very few road-trip apps to work across all platforms: Android, Android Auto, iOS, and Apple CarPlay, offering maximum accessibility to road-trip enthusiasts on every road in Europe.
Press contact
Mélanie Bezot Trottet
melanie@app68.eu